Monsanto Cereals Exhibition

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Monsanto Cereals Exhibition

Brief: To design and build an exhibition structure presence that bestows the company’s ethos and character.

Solution:  The Cereals annual farming event is one of the largest in Europe each year. The structure and layout were chosen for their modern feel representing the company’s forward-looking ethos, while the decision to maintain the look and feel reassures the visitors who visit year after year.

Illustration by: Dean Hutchins